Skip to main content

Is your private data under attack?

2017 marks a new era of data breaches, identity theft and connected devices security breaches, with high profile cases like Yahoo, Equifax and Uber just to name few. 

The governments across the world are striking back with more stringent data protection regulations, such as the General Data Protection Regulation (GDPR) in the European Union (EU) and similar regulations are in works in the United States and other countries across the globe.

On the one side, consumers face unprecedented levels of data theft, privacy violations and feel increasingly violated and vulnerable, while at the same time, businesses are facing the challenge of higher complexity to securely store and protect consumer private data, preferences, consent and permissions.


Consider these projections from a report by Computer Science Corporation (CSC) calculating the amount of data that will be generated and will require protection.

The Rapid Growth of Global Data collection

  • By 2020, over one-third of all data will live in or pass through the cloud.
  • In 2020, data production is estimated to be 44 times greater than it was in 2009; experts estimate a 4,300 percent increase in annual data generation by 2020.
  • While individuals are responsible for the most data creation (70 percent), 80 percent of all data is stored by enterprises.

Data breaches did not only begin when companies began storing their protected data digitally. In fact, data breaches have existed for as long as individuals and companies have maintained records and stored private information.

Existing laws and regulations such as HIPAA or the PCI Data Security Standard were created to provide guidelines for companies and organizations handling certain types of sensitive consumer information. New laws such as General Data Protection Regulation (GDPR) are created in Europe. Similar laws are in drafting stages in the United States and other countries around the globe. New laws will provide a framework for the required safeguards, storage, and use practices for handling sensitive information. Yet, these rules don’t exist in all industries, nor do they definitively stop data breaches from occurring.

New laws, like the GDPR give individuals greater control over their personal data and imposes many new obligations on organizations that collect, handle, or analyze personal data. For example, the GDPR also gives national regulators new powers to impose significant fines on organizations that breach the law.

These laws regulate the collection, storage, use and sharing of “personal data.” Personal data is defined very broadly under the law as any data that relates to an identified or identifiable natural person. And even personal data that has been pseudonymized can be personal data if the pseudonym can be linked back to a particular individual.

Omnibasis provides a comprehensive secure cloud-based solution for enterprise-wide collection and management of consumer preferences, consent and permissions across multiple channels and connected devices through our Omnibasis Data Privacy and Consent Management Platform platform. 

About Omnibasis

Omnibasis is a business management solution to run your sales, marketing, commerce, and operations powered by Blockchain technology. Visit to meet the operating system for your business.


Popular posts from this blog

The Ultimate Guide to Creating Your Own Non-Fungible Token (NFT) without Writing a Line of Code

The advancement of the Blockchain technology creates new opportunities for new and existing businesses. One of the new use cases of Blockchain technology was to create a non-fungible token (NFT). Do you have this great new business idea or getting ready to launch a startup, and you want to embrace the new world and create your own NFT? Do you have an existing business and want to know how to capitalize on a NFT without writing a single line of code? We will guide you along the journey and help you in all aspects of NFT creation and distribution. You will learn how NFTs are working and show you how to easy it is to use our solution to create your own NFT and determine whether your business needs it. Let’s dive into everything you need to know to build a successful NFT. What is a NFT? A non-fungible token (NFT) is a unit of data on a digital ledger called a blockchain, where each NFT can represent a unique digital item, and thus they are not interchangeable. NFTs can represent

The Ultimate Guide to Digital ID with Mobile Wallet

In this guide you learn everything you need to know about Digital ID wallet and proving your identity with a greater privacy and all your ID credentials at hand on your mobile device. Make A Case for Digital ID How many identity cards do you have in your wallet? Go ahead, open your wallet and count. I counted at least 5: driver license, car insurance, health insurance, dentist insurance, and eye & vision insurance. All these traditional documents have served us well but in a changing world with all of us carrying around a mobile device, our phones can take over the function of those documents. Identity documents like insurance card, national ID cards, driver license all prime target to be wallet items to digitized into the mobile phone. Digital IDs have the power to transform business processes dramatically with new trust, privacy-protection, and security like never before. Products like Omnibasis Digital ID based on omniPass allows customers to benefit from a secure and trus

Digital Proof of Insurance with Mobile Wallet

Digital Proof of Insurance (DPI) refers to an electronic version of an insurance card or policy that can be displayed on a mobile device or computer. DPI is a convenient alternative to traditional paper insurance cards that are often easily misplaced or damaged. Insurance companies around the world are turning to Omnibasis and omniPass solution to offer the option of a digital proof of insurance, allowing policyholders to access their insurance information through a mobile app or online portal hosted by Omnibasis with a branded white label site. For car insurance, most states in United States also allow drivers to show their DPI during a traffic stop, rather than requiring a physical insurance card. Mobile Wallet Introduction Users do not want to download yet another app on their mobile device and prefer to use a mobile wallet. A mobile wallet is a digital platform that allows users to store payment information, loyalty cards, and other types of digital content in a single, c