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California Consumer Privacy Act Explained

Consumers’ personal information is getting exploited more often than ever! One of the most recent examples of this is the Facebook scandal where information of around 540 million user accounts was compromised. The breach of personal information is not limited to any particular industry. It is happening across all sectors and all parts of the world.  Since 2018, Omnibasis empowered companies to comply with the GDPR laws passed in Europe. While the United States congress is debating on what to do, California is taking the lead in protecting consumer data from getting exploited and to make consumers feel more secure about their personal information collected by businesses. For that purposes new law has been introduced in California, United States and it is known as the California Consumer Privacy Act . The purpose of this new law is to make all businesses accountable for their handling of your personal data and to ensure they take the appropriate steps to monitor and protect the p...

Why user consent is a BIG DEAL for your business

Coming May 2018, users in European Union and United States will start asking businesses about their consent. It is a BIG DEAL! New GDPR laws create much stricter rules for getting and managing user consent on organizations and businesses regardless of their size. Here are a few questions and answers to help your business achieve compliance with GDPR to avoid fines of up to €20 million. What will GDPR mean for your business? How will my business need to be compliant with GDPR and the tougher demand for user consent? GDPR prohibit all processing of personal information without lawful reason. The new requirement requires you to make it lawful by asking each and every individual for consent to process their personal information. How my business does collects user consents? Forget those lengthy terms of service. Thanks to the new law, no more reading through legal mambo jumbo, and who reads it besides the lawyers anyways. User consent cannot be buried in those leng...